Choosing the right pricing strategy is essential in any business. Get it wrong and you’ll find reaching your goal is a lot harder. Get it right and not only will you make more money, but you’ll also build a stronger fan base. So how do you know which pricing strategy is right for you?
A relative low price
When you first sign up for EscortFans it can be really tempting to choose the highest subscription fee. Earning 50€ from one subscriber sounds like a dream, but if you only get 10 subscribers then you’ll make just 500€ a month.
Clients are more likely to subscribe if you charge (sometimes) less. Paying 25€ a month for a subscription is a lot more appealing to them than 50€, and adopting this pricing strategy has proven to be more effective! Our statistics show that content creators with the most fans have set a low price between 20 € and 35 € a month.
It won’t seem like a big cost to your fans, so the lower the price, the more appealing your profile will be. They are more able to pay the subscription and more willing! If you set your fee at 20 € – 25 € a month, more fans will want to subscribe, and your chances of earning money from the content you create will go up. With 40 fans, you’ll be making 1000 € on subscriptions alone!
Low Pricing Strategy | More ways to make money
If your plan is to set a subscription fee, fill in the basic profile, and leave it to do its thing, then you aren’t going to have as much success. You need to think of EscortFans like a movie. The content you create is the full blockbuster movie in the cinemas. Your profile is the poster for your platform, getting the word out and creating interest. That is why writing a good description is so important.
Subscriptions work a lot like a trailer. Fans can see your Public Posts, but they must pay the subscription to get access to your exclusive content and get a taste of what is to come. Subscriptions are the starting point for building your fan base online, but they aren’t the only way you can make money.
Take advantage of the other options open to you and you’ll find that the low price subscription fee you charge will tempt your fans into paying more by purchasing your extra Paid Posts or tipping you!
PAID POSTS
An extra Paid Post is pretty self-explanatory. These are photos or videos that can only be seen by the fans who purchase and pay extra for that piece of content.
Paid Posts will be shown as ‘locked’ to your fans until they pay the price you previously set. This is ideal mainly for your extra uncensored movies, it’s true that you should also share some uncensored videos with your fans but from time to time you can reserve the best ones and upload them as Paid Content to earn extra 😉
Yes, paid posts are a great way to generate more interest and income. In fact, our research has shown that, of those profiles with a subscription price between 20 € – 35€ /month, 65 % of them are earning at least 50 % extra on top of that with exclusive posts. Create the right content and your fans will be eager to see it!
Let’s go back to our earlier example. If you have 40 fans and 50 % of them buy an exclusive post once a week at 20 € per post, that would work out to 400€ per week. Each month, that would be roughly 1,600€.
TIPS
You can receive tips on each post you create, in private messages or directly to your profile. Encourage your fans to tip you! Ask for Tips on some of your posts (ex. “Tip me if you like, Tip if you want to see the uncensored version, Tip me for a custom video, etc”).
Some creators are actively encouraging their fans to tip in creative and fun ways. They might add to their profile that fans leaving a tip of x € will get an exclusive photo straight to their inbox, etc.
We’ve found that EscortFans content creators will earn an extra 25 % from tips, so it’s not only a great way to engage clients with your content, but it’s the smart move to make. Even if only 25% of your 40 fans tip once a week at 5 € a time, that’s still 50 € each week that you could earn extra.
An alternative pricing strategy
Let’s do some maths. Say that you set your monthly subscription fee at 25 €, like in the earlier example. With 40 fans, you could be earning 1K € per month. Not too bad, right?
Since 65 % of creators are then making an extra 50 % on top of that with exclusive posts, you could generate an extra 500 €, taking you to 1,500 €. Tips can generate around 25 % more for many creators, which in this case would be around 250 €, taking your earnings to 1,750 € each month from just 40 subscribers.
Not all of your fans will pay for exclusive posts or tip you, but choosing a low price for your subscription fee is going to generate more interest and can work out better for you. Your fans will be more likely to pay for extras, increasing your monthly earnings.
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